A collection of Virgin Voyages designs, including campaigns like “Kids Sail Free,” CRM, print, web, app and onboard assets. As an art director, I drove record bookings, achieved an 84% satisfaction score (Jan 2023), and onboarded designers to ensure cohesive, impactful work.
VIRGIN VOYAGES
RESULTS
Record-Breaking Engagement & Creative Performance Q4 2024
Generating ~84,000 new brand searches and ~418,000 searches in 7 days, outperforming competitors by 2X and 1.4X.
Designed a wedding brochure for couples getting married at sea, featuring Virgin Voyages' exclusive offerings, destination options, and luxury packages, providing an elegant and informative guide for prospective couples.
Kids Sail Free – Designed the campaign’s full system, including sticker sheets, emails, and web assets, to boost bookings and showcase Virgin Voyages’ family-friendly offerings.
CRM - Email design
Created custom stamp designs to support various campaigns, including web assets, emails, and other promotional materials.OOH ADS - These live across multiple locations in Miami, FL.
Port Collages and port guides for Virgin Voyage's app.
